RTB Programmatic Manager
Our client, an International Media Marketing Company based in Limassol, with operations internationally, is looking to hire a dynamic and highly motivated RTB Programmatic Manager to join their Marketing Team. As an RTB Programmatic Manager you will be responsible for managing and optimizing real-time bidding campaigns to maximise advertising revenue and performance. You will collaborate with various stakeholders, including advertisers, publishers etc. to ensure effective campaign execution and delivery.
- Develop and implement RTB strategies to drive revenue growth and achieve campaign objectives.
- Monitor and analyze campaign performance metrics, such as impressions, clicks, conversions, and ROI, to identify optimization opportunities
- Optimize bidding strategies, targeting parameters, and creative assets to improve campaign performance and maximize return on investment.
- Collaborate with internal teams, including sales, marketing, and analytics, to align campaign objectives and ensure seamless execution
- Build and maintain relationships with external partners to access inventory and optimize bidding opportunities
- Stay updated with industry trends, best practices, and emerging technologies in programmatic advertising and RTB to drive innovation and competitive advantage
- Conduct regular performance analysis and provide actionable insights and recommendations
- Troubleshoot and resolve technical issues related to RTB Ad Networks
- Ensure compliance with industry regulations, privacy policies, and data protection guidelines.
- Stay informed about market trends, competitor activities, and industry developments to identify new opportunities and potential risks
- Proven experience in managing and optimizing RTB Ad Networks
- Bachelor's degree in marketing, advertising, business, or a related field.
- Proficiency in using RTB platforms, ad servers, and analytics tools.
- Full proficiency of English – Excellent oral and written communication skills (other languages would be considered an advantage)
- Analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.
- Ability to make quick decisions and act under pressure if necessary
- Strong problem-solving skills
- Very organized and able to prioritize effectively
- Monday – Friday, 9am – 6pm
- The client is offering a salary of 2500 euros gross / month based on skills, experience and qualifications with an incentive plan after 6 months.
Please send your CV to StaffMatters at firstname.lastname@example.org and mention that you are applying for the vacancy of RTB Programmatic Manager with reference number 2007.
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